Position Objective

Design and implement strategic marketing campaigns to align with ATOMIC’s business objectives while providing direction, guidance, and leadership to the Marketing team.

Core Responsibilities

1. Work to role model ATOMIC values of respect, curiosity, collaboration, resourcefulness, flexibility, and caring candor.
2. Lead and mentor the Marketing team, fostering an environment of creativity, collaboration, and strategic thinking.
3. Design and implement strategic campaigns for various marketing efforts including web, email, trade shows, social media, product launches, webinars and sales materials.
4. Manage projects, assigning tasks and collaborating with the team.
5. Create engaging content for social media, blogs, marketing emails, case studies, web, and other sales materials.
6. Monitor and report on key performance metrics and adjust strategies to optimize marketing efforts.
7. Collaborate with sales teams on shared sales and marketing campaigns.
8. Manage and optimize prospect database and marketing automation.
9. Oversee the maintenance and development of Marketing software and tools.
10. Manage outside vendor relationships.
11. Ensure the brand voice is upheld in all marketing messages and communications.
12. Stay educated on marketing trends and adapt to evolving best practices.

Organizational Relationships

• The Marketing Manager reports to the VP, Brand Strategy and leads the Marketing team. The Marketing Manager also collaborates with other leaders across all business units.

Desired Knowledge, Skills and Abilities

• Strong marketing campaign planning and management skills
• Strong leadership skills, ability to inspire others
• Strong decision-making skills
• Strong communication skills (written & verbal)
• Strong presentation skills
• Research analysis skills
• Solid working knowledge of marketing communication channels
• Solid working knowledge of Salesforce, HubSpot and other CRMs
• Solid working knowledge of WordPress
• Graphic design skills not required but helpful
• Ability to collaborate
• Ability to take ideas from inception to fulfillment
• Ability to see the big picture

Credentials and Experience

• Marketing degree or 8-10 years of marketing experience including team leadership.
• Live event industry experience preferred.
• Maintain a valid passport.

Physical Requirements

• Those necessary for general office work.

Work Environment

• Typical office environment with occasional travel.