Email Database Development: Build and expand our centralized email database using existing lists and by collaborating with outside sales representatives to gather customer information.
Audience Segmentation: Organize and categorize email contacts into meaningful segments to support targeted and effective marketing campaigns.
Digital Marketing Support
Website Updates: Assist with creating, formatting, and updating web pages to support product launches, promotions, and ongoing marketing initiatives.
Content Research & Ideation: Research, brainstorm, and propose creative content ideas for social media, blog posts, and website updates based on trends, customer interests, and industry insights.
Marketing Operations & Administrative Projects
Generate monthly promotional flyers: Assist in creating and formatting monthly promotional flyers to support sales and marketing campaigns.
Digital Archiving & Organization: Scan, digitize, and organize historical company documents and photos, contributing to long-term digital storage and preservation.
Coordinate with vendors
Assist with general marketing tasks, special projects, and other duties as assigned.
Qualifications
Working towards a Bachelor of Science degree in Marketing or related discipline required.
Creative mindset with a willingness to bring new ideas forward.
Positive, can-do attitude and the ability to approach tasks with enthusiasm.
Flexibility and adaptability when working on diverse tasks or shifting priorities.
Strong attention to detail, organization, and accuracy.
Ability to work both independently and collaboratively with various teams.
Must have experience and knowledge with using Microsoft Excel.
Ability to travel locally between company branches as needed.
Prior marketing or data management experience is a plus but not required.