Dieffenbach s Potato Chips logo

Director, Private Brand & Co-Manufacturing Sales

Dieffenbach s Potato Chips
Full-time
On-site
Womelsdorf, Pennsylvania, United States

At Dieffenbach’s Snacks, we’re not just making snacks—we’re building something meaningful (and having a little fun along the way).

For more than 62 years, we’ve crafted high-quality products with care, pride, and a commitment to doing the right thing. Today, we’re entering an exciting new chapter. The acquisition of a new manufacturing facility has significantly expanded our capacity and capabilities, fueling growth in our private label and co-manufacturing business and creating new opportunity across our portfolio.

Alongside our kettle chip expertise, we now produce extruded snacks, pretzels, popcorn, and conventional potato chips—opening the door to new customers, deeper partnerships, and expanded offerings for existing customers. To help shape what comes next, we’re adding a new leadership role.

This is not a “keep the lights on” role. It’s an opportunity to build, grow, and lead—alongside customers, with teammates who care deeply about quality and accountability, and within a company that values people just as much as performance.

The Role

The Director of Private Brand & Co-Manufacturing Sales leads strategic growth by building long-term partnerships with top retailers and national food brands. This role balances ambitious growth goals with operational feasibility, food safety, quality standards, and exceptional customer service.

You’ll own the end-to-end customer relationship—from first conversation through commercialization and long-term partnership—while acting as a connector across R&D, Operations, Supply Chain, Marketing, and Finance to ensure products are delivered on time, on spec, and with pride.

What You’ll Be Responsible For

Growing the Business

  • Drive private label and co-manufacturing revenue, pipeline development, and account profitability

  • Identify and pursue new business aligned with our capabilities and values

  • Build trust-based customer relationships that support long-term growth

  • Represent Dieffenbach’s at industry trade shows and events

Building Strong Partnerships

  • Serve as primary point of contact for assigned customers

  • Build relationships with retail category managers, sourcing teams, and brand owners

  • Lead customer business reviews based on account size and scope

  • Resolve customer issues with urgency, professionalism, and respect

Driving Commercial Excellence

  • Partner with R&D on innovation, reformulations, and line extensions

  • Lead and support commercialization and product launches

  • Analyze margins, input costs, pricing models, and pricing elasticity

  • Assess market data, pricing structures, and discount strategies

  • Communicate monthly and quarterly progress to internal stakeholders

Working the Way We Work

  • Collaborate cross-functionally with Sales, Marketing, Operations, Logistics, and Supply Chain

  • Partner with the VP of Sales & Marketing to achieve growth goals

  • Support continuous improvement through customer feedback and performance data

  • Mentor and develop sales and account management talent, as applicable

  • Support collections, deductions, and account reconciliation

  • Adhere to all GMPs, food safety standards, and company policies

What We’re Looking For

  • Bachelor’s degree in Marketing, Business Administration, or related field

  • 3+ years of sales or account management experience (food manufacturing strongly preferred)

  • Experience in food manufacturing, ingredients, or industrial food production

  • Proven ability to sell solutions—not just products

  • Strong project management and cross-functional collaboration skills

  • Excellent communication, presentation, negotiation, and decision-making skills

  • Organized, detail-oriented, and comfortable managing multiple priorities

  • Proficiency in Microsoft Word, PowerPoint, Excel, and Outlook

  • Comfortable engaging in technical discussions at the plant level

Why Dieffenbach’s?

Because growth is personal here.

Our Culture Blueprint guides how we lead and how we work:

  • Ownership — We take responsibility and follow through

  • Care for Others — Customers and teammates matter

  • Quality & Safety — Never compromised

  • Long-Term Thinking — Relationships over transactions

If you’re excited by the idea of helping grow a business—not just selling into one—and you want your work to matter, we’d love to talk.

Come help us grow something special.

Benefitshttp://dieffenbachs.com/benefits

Employment is contingent upon successful completion of a post-offer background check and drug screening in accordance with applicable law.

Equal Opportunity Employer

Dieffenbach’s Snacks is an Equal Opportunity Employer. We consider all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, or any other status protected by applicable federal, state, or local law.