WHO WE ARE:
Headquartered in Shelby Township, Michigan, Warrior Sports is recognized as one of the sporting goods industry’s premier manufacturers of innovative, high-performance, cutting-edge equipment, footwear, and apparel for lacrosse and hockey athletes of all ages and abilities.
Founded in 1992, Warrior was acquired by privately held New Balance Athletic Shoe, Inc. in February 2004. The 2007 acquisition of Boston-based Brine Sporting Goods further established Warrior Sports as the dominant force in the lacrosse and hockey world.
Job Summary:
We are seeking a dynamic and self-motivated Brand Ambassador to join our team. As a Field Sales/Marketing Influencer, you will play a crucial role in driving lacrosse team sales within your assigned territory in addition to developing and implementing influencer marketing strategies that increase brand awareness. Your ability to connect with local audiences will be instrumental in achieving our brand objectives.
Responsibilities:
- Drive lacrosse team sales within assigned territory.
- Develop and implement effective field influencer marketing strategies to promote the company's products or services, drive brand awareness, and ultimately generate sales within the assigned territory.
- Create engaging, authentic, and informative content across various digital platforms to effectively reach the target audience.
- Collaborate with the marketing and sales teams to develop targeted campaigns and messaging that resonate with the local audience.
- Work with our B2B platform to help create and increase fill-in orders.
- Organize and attend local events, schools, leagues, product demonstrations, and in-store promotions to showcase the company's offerings and increase product knowledge.
- Analyze and track the performance of field influencer marketing campaigns, making necessary adjustments to maximize return on investment.
- Establish and maintain strong relationships with local partners, influencers, schools, associations, and potential clients to enhance brand presence and expand the reach of the brand within the assigned territory.
- Stay updated on industry trends, competitor activities, and best practices in influencer marketing and sales techniques.
- Ensure professional representation of the brand in all interactions and communications while adhering to the brand DNA and ethical guidelines.
Qualifications:
- 1-3 years of proven experience in sales and marketing, including direct sales, account management, and marketing campaign execution.
- Proficient in engaging customers on the sales floor, driving in-store sales, and training store staff.
- Ability to adapt, problem-solve, and think critically in various situations.
- Excellent communication skills to engage with local partners, influencers, potential clients, and internal teams collaboratively.
- Genuine enthusiasm and passion for the company's brand and its mission.
- Knowledge of and enthusiasm for lacrosse.
**Preferably located in Mid-Atlantic, though not required
ASSOCIATE BENEFITS: Our products are only as good as the people we hire, so we make sure to hire the best and treat them accordingly. Warrior offers a robust and low-cost benefits package, which includes:
- Medical, Dental, & Vision
- Life Insurance
- 401k with 100% match on the first 5% of contributions
- Paid parental leave
- $100 monthly tuition loan repayment assistance
- Fitness reimbursement
- 4 weeks of paid time off
- 12 paid holidays
- Volunteer time off
- Hybrid work schedule (where applicable)
- New Balance/Warrior/Brine employee discount
OTHER PERKS:
- Cultural emphasis on associate growth and development.
- We love to promote from within when possible. Most of our associates have been promoted to new positions or have grown their positions several times with Warrior.
- Comprehensive performance appraisal program that promotes a positive approach to providing feedback and facilitating professional development, as well as an annual compensation review.
- High impact, collaborative environment, in which every person in every position directly influences our success.
EQUAL OPPORTUNITY EMPLOYER:
Warrior provides equal opportunities for all current and prospective associates and takes affirmative action to ensure that employment, training, compensation, transfer, promotion, and other terms, conditions, and privileges of employment are provided without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, age, handicap, genetic information and/or status as an Armed Forces service medal veteran, recently separated veteran, qualified disabled veteran or other protected veteran.