Technical Marketing Manager II

HWI has a fantastic opportunity to lead our Marketing team as Manager II, Marketing.

Summary

The Manager II, Marketing coordinates marketing and technical selling to various markets.  Develops marketing staff to be contributors to business success.  Develops market knowledge, product knowledge, and operational information for making informed business decisions.  Supports regional business manager, sales representatives, and Managing Director - Sales for marketing analysis.  Prepares MTP's and business unit strategies for selling new products.

Responsibilities

• Provides technical support and assistance for training, customer inquiries, engineering review, specifications review, presentations, quotations, and R&D.
• Develops marketing staff and application engineers' product and application knowledge, training programs, and assists in their growth through field installations.  Also prepares new product promotion literature.
• Maximizes lining design concepts with a balanced product portfolio and shape standards.
• Drives product rationalization in responsible market segments based on sales, ideal lining concepts, and market situations.
• Develops research plans for new product development.
• Develops new product promotion materials and solicits field trial candidates.
• Offers strategic customers sales and technical support.
• Develops competitive marketplace strategies.

Requirements

• Requires Bachelors degree in Engineering, such as Ceramics, Metallurgy, Materials Science, or related field.
• MBA helpful.
• Requires skilled knowledge in MS Office (i.e., Word, Excel, and PowerPoint).
• Requires knowledge of refractory products, installation requirements, customer processes, marketplace conditions, estimating and ability to read blueprints and drawings.
• Requires ten (10) years technical market positions.  Must have five(5) years refractory product experience involving installation, research and new product development.