Sr. Digital Marketing Manager
About d.Luxury
We are killing it - growing quickly, having fun, and building a category-defining business. We’re in the business of building and scaling businesses. As operators and investors, we empower entrepreneurs to unlock their company’s true potential. Based in Los Angeles, d.Luxury is an explosive strategic consulting firm and is scaling rapidly. Our vision is to disrupt the traditional “agency” model through modern & sophisticated strategic advisory, fundraising, and high caliber service-based marketing support, plus a killer brand. The team consists of experts in Marketing, Creative, Technology, Social Media, and Supply Chain. We are looking for awesome people to join our rapidly growing team.
What You'll Be Doing At D. Luxury
- Minimum 6+ years of experience buying traditional and digital media
- Solid understanding of ad formats, segmentation, personas, trends, and platforms in paid media and performance marketing
- Advanced knowledge working with Google Ads, Bing Ads, Google Merchant Center is a must
- Advanced knowledge of Google Shopping and feed-based marketing campaigns
- Experience buying media across YouTube, Display, Performance Max and the entire Google media buying suite
- Understanding of how to segment and target inside digital media channels
- Experience overseeing paid search campaigns that spend more than $100,000 per month
- Experience compiling performance reporting for digital campaigns, understanding data, and making adjustments to improve performance
- Ability to take data and compile reports weekly and monthly for clients using Google Data Studio or comparable visualization tools
Qualifications:
- Provide media recommendations with supporting rationale and POVs
- Purchase and place media, optimizing campaign strategy and tactics to maximize campaign results to ensure client goals are achieved
- Compile competitive research and insights
- Develop strong relationships with clients and present complex data and strategies on a regular basis
- Present to clients in a manner representative of the ethos of the agency
Requirements:
- BA/BS or equivalent
- Organized with ability to multitask
- Comfortable working on paid social, search, display, online video, and existing as well as new platforms and technology
- Team player with the ability to work independently
- Excellent written and verbal communication skills
- Strong presentation skills / experienced and comfortable interfacing with clients
- Strong deck-building and report/dashboard capabilities
- Constant focus on outcomes and solutions
- Desire to learn and grow within our department, our clients, and yourself