Senior Director of Marketing

Job post summary

Date posted: December 29, 2025

Job description:

Senior Director of Marketing

About the Opportunity
Premier Orthopaedics, a leading healthcare organization in the Greater Philadelphia region, is seeking a Senior Director of Marketing to oversee strategic marketing initiatives, elevate brand awareness, and drive patient growth. This is a high-impact leadership role with the opportunity to shape Premier’s marketing strategy while partnering closely with executive leadership and external partners.

What We Offer

Comprehensive medical, vision, and dental coverage, plus employer-paid life insurance and a competitive 401(k) match
Generous paid time off, including vacation, sick days, and holidays
Career growth and professional development opportunities
Employee recognition programs and referral incentives

Key Responsibilities

Develop and lead the execution of annual marketing plans, including budget oversight
Conduct market analyses to identify growth opportunities, monitor industry trends, and evaluate competitors
Strengthen Premier’s brand across digital, social, and traditional platforms
Manage vendor partnerships to support marketing and outreach initiatives
Present strategic recommendations and business cases to executive leadership
Define, measure, and report on key marketing performance metrics
Partner with operations and leadership teams to drive patient acquisition strategies
Ensure brand consistency and adherence to organizational guidelines

Qualifications

Bachelor’s degree in marketing, communications, business, or related field
5+ years in a managerial or director-level role in healthcare marketing (healthcare experience required)
Strong expertise in patient acquisition strategies and healthcare marketing best practices
Proficiency in Google Analytics, Google Ads, and social media advertising platforms
Proven ability to lead teams and collaborate with executive leadership

About Premier Orthopaedics
Premier Orthopaedics is one of the region’s largest and most respected providers of comprehensive musculoskeletal care. With over 150 providers across more than 50 locations in Pennsylvania and New Jersey, Premier delivers expert care in orthopaedics, spine, sports medicine, pain management, and rehabilitation. Our advanced facilities include state-of-the-art MRI centers, outpatient surgery centers, and urgent care centers that ensure patients have access to the latest diagnostic tools and treatments.

At Premier, our mission is to provide patient-centered care with clinical excellence, innovation, and compassion. We are committed to helping our patients achieve the best possible outcomes and improving quality of life through accessible, high-quality orthopaedic care.

Job Type: Full-time

Benefits:

401(k)
401(k) matching
Dental insurance
Flexible schedule
Health insurance
Life insurance
Paid time off
Referral program
Vision insurance

Work Location: In person