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Portfolio Marketing Coordinator (2990)

Post Road Management
8 months ago
Full-time
On-site
Bethlehem, Pennsylvania, United States
$60,000 - $75,000 USD yearly
Description

Job Title: Portfolio Marketing Coordinator – POST Hub
Location: Bethlehem, PA (In-office)
Schedule: Full-time, 40 hours/week
Reports To: General Manager

About POST Hub

POST Hub is our centralized support team that helps our on-site teams execute consistently and professionally across a ~3,500-unit managed multifamily portfolio. We’re hiring a Portfolio Marketing Coordinator to standardize and maintain branding, photography, online listings, social content, websites (via vendor), and reputation monitoring across all communities.

What You’ll Do

Portfolio Brand Standards

  • Own and maintain brand consistency across communities (tone, templates, photography standards, listing structure).

  • Audit marketing presence across channels to ensure accuracy, professionalism, and consistency.

Photography & Asset Library (Initial Priority)

  • Establish photo standards and shot lists by property and unit type.

  • Coordinate on-site photo collection and a refresh cadence with Community Managers.

  • Maintain an organized portfolio photo/asset library for easy use by sites and vendors.

Listings, Messaging & Advertising

  • Write and maintain high-quality property and unit descriptions (value props, amenities, neighborhood highlights).

  • Support ad setup and creative standards (templates, Canva assets, messaging consistency).

Social Media

  • Build a scalable social content process across the portfolio (calendar, templates, coordination with site teams).

  • Gather and produce on-brand content that highlights each community.

Websites (Vendor Coordination)

  • Coordinate with a third-party web provider to launch/refresh websites—starting with the largest communities, expanding portfolio-wide.

  • Manage content, images, approvals, and update to keep sites accurate and current.

Reputation & Ratings Monitoring

  • Monitor reviews/ratings across platforms (Google and major rental channels).

  • Coordinate response workflows and escalation, and report trends and recurring issues to leadership.

What Success Looks Like (First 90 Days)

  • Portfolio photo standards in place + organized photo library.

  • Cleaner, consistent listings across major channels.

  • Repeatable social process (calendar + templates + site coordination).

  • Reputation monitoring cadence with clear reporting and response workflows.

What We Offer:

  • Health Coverage: Medical, dental, and vision insurance.
  • Retirement Benefits: 401(k) plan with company matching.
  • Generous Paid Time Off: Includes vacation, sick time, paid holidays, birthday and anniversary PTO.
  • Additional Incentives:
    • Gas reimbursement for work-related travel
    • Profit sharing opportunities

Ready to embody our core values?

  • Loyal: In it for the long run.
  • Responsive: We act timely.
  • Problem Solver: We figure things out.
  • Positive: Can-do attitude.
  • Care: As if it is our own.


Qualifications

 

  • 2+ years in marketing coordination, content coordination, or property/real estate marketing.

  • Strong writing/editing skills and high attention to detail.

  • Comfortable coordinating across multiple sites, priorities, and deadlines.

  • Proficiency with tools like Canva/Adobe, Google Workspace/Microsoft, and social scheduling tools.

  • Bonus: experience with multifamily marketing/ILS listings, review management, and photo workflow tools.