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Marketing Director - B2C

Home Improvement
On-site
Central, Pennsylvania, United States

Company Overview:

  • This is an exterior remodeling company that offers a premium product and strong brand name


What is Being Offered:

  • Competitive compensation, base + bonus
  • Full benefits
  • PTO & 401K with match
  • Relocation assistance


What The Position is About:

  • Oversee all marketing and lead generation for the company including digital, traditional, and nontraditional marketing (10+ direct reports)
  • Develop and implement new marketing strategies to continue steady growth
  • Maintain marketing budgets, ensuring effective allocation of resources
  • Recruit, hire, and train a high-performing marketing team
  • Coach and mentor the team to optimize their performance and professional growth
  • Manage marketing vendors and third party relationships
  • Develop and deliver reports on KPIs
  • Track and review campaigns for improvement opportunities


The Right Candidate Will Have:

  • Proven marketing and lead generation experience within the home improvement industry is required
  • Marketing leadership experience is required (experience overseeing call center, canvassing, event, digital, and retail marketing, and vendors)
  • Multi-site management and experience at a $100M+ company is required
  • Budgeting experience