Company Overview:
- This is a 10+ year old full-service roofing and solar company servicing homeowners in the Northeast
- This company is Atlas Roofing Diamond Certified and is an Enphase Certified Installer
- Better Business Bureau accredited with an A+ rating
What is Being Offered:
- Competitive compensation, base + bonus
- Full benefits
- PTO & 401K with match
- Relocation assistance
What The Position is About:
- Oversee all marketing and lead generation for the company including digital, traditional, and nontraditional marketing (direct reports include the call center manager, canvassing manager, and events staff)
- Develop and implement new marketing strategies to continue steady growth
- Maintain marketing budgets, ensuring effective allocation of resources
- Recruit, hire, and train a high-performing marketing team
- Coach and mentor the team to optimize their performance and professional growth
- Manage marketing vendors and third party relationships
- Develop and deliver reports on KPIs
- Track and review campaigns for improvement opportunities
The Right Candidate Will Have:
- Proven marketing and lead generation experience within the home improvement industry is required
- Management experience with excellent leadership skills and the ability to hold others accountable
- Great organization skills
- Experience overseeing call center, canvassing, and events is ideal
- Digital and traditional marketing experience is ideal