Marketing Director

TeleNeph:

We are searching for a Marketing Director to lead our dynamic rural health service organization.   The individual will lead our strategic and tactical initiatives in all stages of marketing, including our strategic digital initiatives, web development, marketing campaigns, CRM tool, and analytics. Your insightful contribution will help develop and expand our market penetration in the rural healthcare market. 

Reporting Structure

• Directly to CEO

Responsibilities

Lead / develop Marketing Strategy & execution

• Salesforce Marketing Cloud (SFMC) Implementation
• Oversee configuration of SFMC
• Development of Communication Strategies for Clients, Prospects and Channel Partnerships
• Campaign Development & Execution
• Content Development
• Lead Generation Strategies
• Campaign Optimization
• Website Updates
• Lead Generation Scaling
• Long-Term Process Development
• Demonstrate Results

Requirements and skills

• CRM tools – 5+ Years of Salesforce and Salesforce Marketing Cloud experience is a MUST
• Marketing Cloud implementation experience
• Healthcare experience
• Solid understanding of different marketing techniques
• Passion for the marketing and the healthcare industry
• BS or master’s degree 
• Hybrid work model – Denver area

Pinnacle Healthcare Consulting is an Equal Opportunity Employer. Applicants will not be discriminated against because of race, color, creed, sex, sexual orientation, gender identity or expression, age, religion, national origin, citizenship status, disability, ancestry, marital status, veteran status, medical condition, or any protected category prohibited by local, state, or federal laws.