Overview
Scott Enterprises is seeking a dynamic, creative, and detail-oriented Marketing Coordinator to join our high-performing Marketing Department. This role is ideal for someone who thrives in a fast-paced environment, enjoys managing multiple projects at once, and wants to contribute to the growth and positive positioning of our portfolio of companies, including Peek’n Peak Resort, Splash Lagoon, Roma’s Italian Kitchen, Oliver’s Rooftop & Beer Garden, Sola Salons, Applebee’s, IHOP, Quaker Steak & Lube, and more.
Key Responsibilities
Digital & Social Media
● Manage social media channels (Facebook, Instagram, TikTok), including content creation, scheduling, community engagement, and digital advertising campaigns.
● Create and maintain strategic social media content calendars.
● Research market trends, competitor activity, and industry best practices to inform digital strategy.
Content Creation & Creative Development
● Write, edit, and proofread marketing copy, blogs, website updates, and promotional materials.
● Assist with photography, videography, and basic video editing.
● Oversee production of creative assets—working with properties, designers, and vendors to ensure timely delivery.
● Web and graphic design experience is a plus.
Campaign & Project Management
● Support account and project management across marketing campaigns, events, seasonal initiatives, and brand promotions.
● Strategize, craft, and implement integrated marketing campaigns across digital, print, and on-site channels.
● Provide on-site support for events, photo/video shoots, and community initiatives (some evenings/weekends required).
Administrative & Cross-Department Support
● Coordinate marketing and community engagement efforts to strengthen company brand presence.
● Perform administrative tasks as needed (filing, bookkeeping support, donation requests, etc.).
● Collaborate with internal departments and multiple properties to ensure consistent messaging and alignment across the company.
Qualifications & Skills
● Bachelor’s degree in Marketing, Communications, Advertising, Public Relations, English, or a related field preferred.
● Strong written and verbal communication skills.
● Experience with social media management tools (e.g., Sprout Social), email marketing platforms (e.g., Mailchimp, Constant Contact), and Meta Ads Manager.
● Proficient in Microsoft Office (Outlook, Word, Excel) and Slack.
● Experience with Inntopia and Acoustic preferred but not required.
● Highly organized with strong attention to detail and the ability to manage multiple projects simultaneously.
● Creative problem-solver who works well independently and collaboratively across departments and properties.
● Flexible schedule with occasional weekend or evening availability.
● Proactive, adaptable, and eager to learn and contribute to a growing team.
Why Join Us
Join Scott Enterprises and become part of a collaborative team where creativity, strategy, and community impact intersect. You’ll have the opportunity to help shape marketing campaigns for some of the most recognized hospitality, entertainment, and dining destinations in Erie, PA, while growing your professional skills in a supportive environment.
Benefits: