Marketing Art Director

Company Overview

Connect America is a leading provider of digital health and connected care solutions, dedicated to improving the lives of seniors and individuals with chronic conditions. Through our advanced medical alert and remote patient monitoring technologies, we empower healthcare organizations and consumers to enhance safety, independence, and health outcomes. Our Lifeline brand is a trusted name in medical alert systems, providing reliable, life-saving services for over 40 years. As we continue to innovate in the healthcare technology space, we seek passionate individuals to help drive our mission forward.

Position Summary

Connect America is seeking a strategic and detail-oriented Art Director to lead creative efforts across multiple brands. This role is responsible for maintaining brand consistency, developing compelling visual storytelling, and ensuring that all creative assets—from product packaging to digital and sales materials—align with business objectives. The Art Director will oversee creative workflows, manage freelancer support, and ensure budget efficiency while delivering high-quality, impactful designs that drive engagement and growth.

Key Responsibilities

• Lead the creative direction for marketing materials, ensuring a consistent visual identity across brands.
• Design and oversee production of assets for print, digital, product packaging, trade shows, and sales presentations.
• Ensure brand standards are upheld across all creative executions.
• Collaborate with marketing, product, and sales teams to translate business objectives into effective visual content.
• Manage marketing requests, prioritize workloads, and streamline creative workflows.
• Oversee and direct external freelancers, agencies, and vendors to ensure deadlines, quality, and budget alignment.
• Evaluate creative performance and refine designs based on feedback and analytics.
• Stay ahead of design trends and best practices to enhance brand positioning and audience engagement.

Required Qualifications

• Five or more years of experience in art direction, graphic design, or a related field, preferably in healthcare, medtech, or B2B industries.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other design tools.
• Experience designing for both print and digital platforms, including product packaging, presentations, and marketing collateral.
• Strong project management skills with the ability to handle multiple priorities and meet deadlines.
• Experience managing freelancers, agencies, and vendors.
• Excellent communication and presentation skills to convey design rationale to stakeholders.
• Attention to detail, typography, and visual storytelling.
• Experience in healthcare or technology industries is a plus.

Why Join Us?

• Contribute to a mission-driven organization improving lives through healthcare solutions.
• Work in a collaborative, fast-paced environment with opportunities for creativity and impact.
• Hybrid/remote flexibility, competitive benefits, and professional growth opportunities.

If you are a creative leader with a passion for strategic design, we’d love to hear from you. Apply today and help shape the visual identity of Connect America’s industry-leading solutions.