Director of Marketing and Business Development

   Director of Marketing and Business Development 

Oak Glen Healthcare and Rehabilitation Center is currently seeking a dynamic and results-driven Director of Marketing and Business Development to join our leadership team. If you are passionate about driving growth, building strategic partnerships, and advancing our brand in a supportive healthcare environment, we invite you to apply.

Why Join Oak Glen Healthcare and Rehabilitation Center? 

• Work in a positive, collaborative environment. 

• Be part of a team dedicated to providing exceptional care. 

• Opportunities for professional growth and advancement. 

• Competitive Wages 

• Referral Bonuses 

• Tuition Reimbursement Program 

• Team Building Events, Employee Appreciation Activities 

• Friendly Fun Competitions 

• Paid Time Off 

• Holiday Pay 

• Medical * Dental * Vision * Life * STD Insurances 

• 401K retirement plan 

Summary of the Director of Marketing and Business Development role:

The Director will lead the development, implementation, and evaluation of the Facility's marketing and public relations strategies. This position is responsible for facilitating growth, building community awareness, and ensuring accurate communication about the Facility’s services, programs, and policies. The Director will collaborate with department leaders to establish marketing procedures, support the creation of internal and external communications, and develop long-term plans to enhance the Facility's visibility and reputation. Responsibilities also include overseeing customer satisfaction surveys, managing media relations, organizing special events, and promoting volunteer involvement. The Director will work closely with leadership and community stakeholders to maintain strong relationships and support ongoing business growth.

Requirements of the Director of Marketing and Business Development

• A Bachelor’s Degree from an accredited college or university, or five (5) years experience in marketing and/or public relations in a health care setting may be recognized in lieu of a Bachelor’s Degree.
• Effective verbal and written English communication skills
• Possess the ability to make independent decisions when circumstances warrant such action.
• Must possess the ability to deal tactfully with personnel, residents, family members, visitors, government agencies or personnel and the general public.
• Must have advanced training in hospital or nursing Facility administration.
• Must be thoroughly familiar with the laws, regulations, and guidelines governing the release of information.
• Must possess the ability to seek our new methods and principles and be willing to incorporate them into existing practices.

Responsibilities of the Director of Marketing and Business Development: 

• Plan, develop, organize, implement, evaluate, and direct the Facility’s public relations and marketing programs and activities in order to maintain and increase our census and to provide the community with information relative to the Facility, its programs, services, and practices.
• Assist in the development, implementation, and tracking of customer satisfaction surveys.
• Provide creative support for activity and social services departments in developing resident programs, publications, etc., as necessary.
• Develop, schedule, and guide tours and personnel through the Facility.
• Assist in the developing and maintaining a volunteer program.
• Maintain an adequate liaison with families, residents, and community and civic leaders.
• Participate in community service and civic groups to obtain information and seek support of these groups in charitable activities on behalf of the Facility.
• Supervise ongoing community service projects and develop appropriate problem-solving actions.
• Plan and implement special events that serve to advance staff, resident, and community relations.
• Coordinate special functions with all departments.
• Assist with promotions, publications, newsletters, etc., as necessary.
• Develop and maintain a current file of media contacts.
• Organize and implement continuing internal communications through the use of bulletin boards, committee meetings, newsletters, brochures, and public announcements, etc.