Director of Marketing
Arbill Industries
Job Description: Director of Marketing
Status: Full-Time, Exempt
Location: Philadelphia, PA (Hybrid)
Department: Executive
Reports To: Chief Executive Officer
Position Summary
This Is Not a Marketing Manager Role.
This is a leadership role with full ownership of growth.
Arbill is an 80-year-old national safety company serving industrial and commercial organizations across the United States. We are respected. Established. Profitable.
And we are entering our next era.
We are not looking for someone to “run campaigns.”
We are looking for someone to help define the future of this brand.
You will work directly with the CEO.
You will shape strategy.
You will own outcomes.
If you have ever wanted the autonomy of a startup with the backing of an established national company, this is that role.
The Opportunity
You will lead the next chapter of Arbill’s brand and demand generation strategy.
Your mission is simple:
Drive measurable revenue through modern marketing leadership.
Not activity.
Not vanity metrics.
Revenue.
Within 12 months, success looks like:
• A clearly defined market position that differentiates Arbill nationally
• A consistent inbound and outbound lead engine producing qualified opportunities weekly
• Marketing directly accountable to pipeline contribution
• A team and vendor ecosystem you architected and lead
You will not be handed a playbook.
You will help build it.
What You Will Own
• Marketing strategy across digital, content, brand, and demand generation
• Revenue-aligned pipeline targets in partnership with Sales
• Budget allocation and ROI accountability
• Vendor and agency leadership
• Website, messaging, positioning, and content direction
• Marketing analytics and performance reporting
• Team structure decisions as growth scales
You are not here to execute someone else’s checklist.
You are here to define the roadmap and be responsible for the result.
How We Think About This Role
If you have conviction, defend it.
If you believe there is a better strategy, argue for it.
If you see an opportunity, pursue it.
With autonomy comes responsibility.
If you choose the strategy, you own the result.
This Role Is For You If
• You have 5+ years of building the marketing engine of opportunities
• You have built or scaled a brand that generated real revenue, not just engagement
• You have driven revenue through strategic business-to-business (B2B) sales initiatives
• You want direct access to the CEO, not layers of approval
• You are comfortable being accountable for pipeline contribution
• You prefer ownership over task execution
• You have managed agencies and know how to hold them accountable
• You think in systems, not one-off tactics
• You have both startup grit and enterprise discipline
This Role Is Not For You If
• You need detailed instructions before taking action
• You prefer executing someone else’s vision
• You measure success in impressions instead of revenue
• You avoid tension or strategic debate
• You see yourself as a support function rather than a growth driver
Why This Is Special
Arbill is not a startup trying to survive.
We are an established brand ready to modernize and scale.
You will not be fighting internal chaos. You will be building forward momentum.
There is real budget. There is executive support. There is urgency.
And there is opportunity.
If you do this job well, three years from now you will not be “Director of Marketing.”
You will be leading a team, an engine, and a brand that looks fundamentally different because of you.
Compensation
We are willing to invest for the right leader.
Base salary competitive with market. Performance-based upside tied directly to revenue contribution.
If you are capable of 10x impact, we are structured to reward it.
How We Hire
Resumes matter less than judgment.
Final candidates will walk through a real-world scenario with the CEO to assess strategic thinking, accountability, and leadership style.
If you read this and thought, “Finally. Someone wants me to actually own it,” we should talk.