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Marketing Specialist

Jobs for Humanity
Full-time
On-site
Lebanon, Pennsylvania, United States

Company Description

Kanz is a next-generation AI recruiting copilot and job marketplace tailored for Saudi Arabia. Through its streamlined platform, individuals can apply to local job opportunities with a single application, while employers harness intelligent matching tools to find the perfect fit.

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Job Description

We are seeking a talented and innovative Marketing Specialist to join our dynamic team in Lebanon, United States. As a Marketing Specialist, you will play a crucial role in developing and implementing effective marketing strategies to promote our products and services, enhance brand awareness, and drive customer engagement.

  • Develop and execute comprehensive marketing strategies aligned with company goals and objectives
  • Conduct thorough market research to identify current trends and consumer behavior patterns
  • Analyze data to assess the success of marketing initiatives and identify areas for improvement
  • Create engaging content for various marketing channels, including social media, websites, and email campaigns
  • Manage and optimize digital marketing campaigns across multiple platforms
  • Collaborate with cross-functional teams to ensure consistent brand messaging and marketing effectiveness
  • Monitor and report on key performance indicators (KPIs) to track marketing ROI
  • Stay up-to-date with the latest marketing trends and technologies to implement innovative strategies
  • Assist in the planning and execution of marketing events and promotional activities
  • Contribute to the development of the overall marketing budget and ensure cost-effective resource allocation

Qualifications

  • Bachelor's degree in Marketing, Business, or a related field
  • 3-5 years of experience in marketing, with a focus on digital marketing strategies
  • Proven experience in developing and implementing successful marketing campaigns
  • Strong proficiency in market research, data analysis, and consumer behavior analysis
  • Excellent content creation skills across various platforms and formats
  • Hands-on experience with digital marketing tools and analytics platforms (e.g., Google Analytics, SEMrush)
  • Demonstrated project management skills with the ability to handle multiple projects simultaneously
  • Strong analytical skills with the ability to translate data insights into actionable marketing strategies
  • Excellent written and verbal communication skills, with the ability to present ideas effectively
  • Proficiency in using social media platforms for marketing purposes
  • Up-to-date knowledge of current marketing trends and best practices
  • Strong organizational skills with attention to detail
  • Ability to work collaboratively in a fast-paced, team-oriented environment
  • Creative problem-solving skills and a proactive approach to challenges

Additional Information

All your information will be kept confidential according to EEO guidelines.