Director of Marketing

Develop disruptive and aggressive strategic plans by analyzing key market trends including competitive products, regulatory and legislative developments, and technological advances. Lead new product introduction (NPI) roadmap and execution to meet changing market needs in a competitive environment. Increase the value of the product offering while balancing the function and benefits of the product offering with the product cost and the cost incurred in development/delivery of product offering. Sales Growth - develop strategy and programs to increase market share in existing markets, identify and develop new markets. Introduce product/marketing promotions and other sales programs to deliver top-line sales revenue objectives. Serve as one of the “key faces” of the business, developing relationships with the sales force, the channel and target customers. Margin enhancement - effectively balance objectives of growth and profitability through effective product management (optimal product mix, pricing approach, customer targets) to deliver gross margin and return on sales goals. Deepen our understanding of price elasticity in different parts of the market and true profitability of different types of target customers. Evaluate and execute build, buy, partner invest decisions through your team and manage a portfolio of investments, partnerships and mergers and acquisitions. Build new partnership capabilities and operating models to scale and execute effectively. Leadership - Build a mentor a high performing team, foster a culture of entrepreneurialism, agility, and growth mindset. Minimum ten (10) years of experience in sales, marketing, operations, or related position in the electrical industry Minimum five (5) years of direct manager of people experience. Legally authorized to work in the US without company sponsorship. Excellent communication, organizational, analytical, motivational and leadership skills Comprehensive knowledge of company products and industry including an understanding of the technical aspect and applications of the production, legislative/regulatory issues. Effectively drives and manages change, challenges the status quo and champions new and innovative ideas. Demonstrates professional presence, communicates articulately and confidently. Effectively leverages functional and cross-functional resources to solve problems, improve processes and meet objectives. Demonstrated success in effectively and confidently providing “leadership” to employees in a constantly changing environment. An undergraduate degree is required.