Digital Marketing Coordinator

About Direct Online Marketing (DOM)

Since our foundation in 2006, DOM has helped businesses grow through data-driven digital marketing campaigns. We emphasize a disciplined, transparent approach — and we won’t be out-communicated.

If you want to experience what it's like to work at a full-service digital marketing agency that does things a little differently than you’ve experienced in the past, we want to meet you!

As a Digital Marketing Coordinator, you’ll help execute and optimize digital marketing campaigns that support our clients’ growth. You’ll work across SEO, PPC, social media, and other digital marketing initiatives to turn strategy into measurable results.

What You’ll Do

Our clients rely on DOM to help them meet digital marketing goals such as increasing leads, improving visibility, or driving eCommerce sales. In this role, you’ll support the execution of campaigns and assist in ongoing optimization and reporting.

Day-to-day work may include:

• Conducting keyword research and supporting SEO strategy execution
• Implementing on-page SEO elements including page titles, meta descriptions, headers, internal linking, and content optimization
• Supporting PPC campaign management including ad writing, keyword management, and performance monitoring
• Assisting with social media content creation, scheduling, and optimization
• Monitoring campaign performance and helping identify trends and optimization opportunities
• Creating reports and analyzing campaign results to support ongoing improvements
• Supporting link-building initiatives and outreach efforts
• Performing quality assurance checks to ensure campaign accuracy and consistency
• Collaborating with strategists and team members across SEO, advertising, analytics, and creative teams
• Managing tasks and deadlines while maintaining high standards of accuracy and organization
• Staying current with digital marketing best practices, tools, and industry trends
  
  

Who You Are

You enjoy turning strategy into action and are excited to grow your digital marketing expertise. You’re organized, analytical, and comfortable learning new tools and tactics in a fast-paced environment.

You take ownership of your work, communicate clearly, and understand how your execution contributes to client success.

Here’s what we’re looking for:

• 2+ years of experience executing SEO and/or PPC campaigns, preferably in an agency or larger marketing team
• Knowledge of SEO best practices including keyword research, on-page optimization, and link-building fundamentals
• Familiarity with PPC platforms such as Google Ads, Microsoft Ads, or Meta Ads
• Understanding of general digital marketing principles and campaign execution
• Strong analytical thinking and the ability to interpret performance data
• Excellent written and verbal communication skills
• Strong organizational skills and ability to manage multiple tasks and priorities
• Comfort working independently while collaborating with cross-functional teams
• A willingness to learn, adapt, and contribute wherever needed
  
  

Additionally, you will have:

• Education: Bachelor’s degree strongly preferred or equivalent work experience
• Analytics & Tools: Experience with Google Analytics (GA4), Google Search Console, SEMrush, or similar tools
• CMS: Experience with WordPress or other CMS platforms
• Technical Skills: Strong computer skills and familiarity with web-based platforms and marketing tools
• Customer Experience: At least one year of customer service or client-facing experience
  
  

The following experiences are a plus:

• Agency experience
• Local SEO knowledge
• Technical SEO exposure
• Conversion rate optimization experience
• Marketing automation tools (HubSpot, Klaviyo, Mailchimp, etc.)
• Experience supporting international or multilingual campaigns
  
  

Why Work With Us? 

At a mid-sized agency like DOM, you can move the needle more than at a larger agency. Plus, you get to be part of a team of talented, hard-working individuals.  We take our ‘No Jerks’ policy seriously here.

We’re proud to offer a hybrid work schedule that allows you to work from home four days a week, while still fostering in-person collaboration every Thursday. It’s the best of both worlds—work from home while enjoying the connection and creativity that come with in-person teamwork.

DOM is in the top 3% of all Google partner agencies worldwide, helping our clients grow their businesses through digital advertising, search engine optimization, creative services, analytics, and a full suite of digital marketing services. Our agency is certified by Microsoft and Semrush with dozens of 5-star reviews on Clutch, G2 and Google.  

We’re a stable and growing leader delivering excellent results to our clients who say things like:

• “DOM constantly pushes the envelope.  They’re great communicators and are fun to work with, too.”
• “Working with DOM is like working with colleagues who have our company’s best interest at heart.”
• “I’m approached daily by other digital marketing agencies who want to pitch their company to me, but I never consider anyone else.”

We also have rave reviews on Glassdoor and have been voted one of Pittsburgh’s best places to work with employees who say things like:

• “The people are what makes this company great.”
• “You will be appreciated, challenged, and rewarded.”
• “An agency where you can grow with confidence.”

Perks & Benefits

We offer a competitive benefits package, including health, dental, and vision insurance; paid time off and agency holidays; short-term disability coverage; a 401(k) with company match; and annual profit sharing.

Ready to Make an Impact? 

If you’re ready to work in a collaborative, fast-paced environment with a team that values your contributions and supports your growth, we’d love to hear from you. 

Direct Online Marketing is an Equal Opportunity Employer (EOE).