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Data Analyst, Specialist (Marketing Analytics)

The Vanguard Group
Full-time
On-site
Malvern, Pennsylvania, United States

Data Management and Analysis

  • Acquire and compile structured and unstructured data, verifying its quality, accuracy, and reasonableness.

  • Perform analyses of historical data to surface trends and insights using advanced analytical methods.

  • Validate analytical techniques employed by other analysts.

  • Develop expertise in key subject areas (e.g., audience targeting, client journey, marketing channel usage, and marketing content).

Reporting and Visualization

  • Prepare and deliver visualizations and internal presentations that translate analytic insights into tangible, actionable solutions for business partners to implement.

  • Develop, own, and manage recurring analytic or reporting processes.

Project Management and Strategy

  • Engage with internal partners to understand business strategy, questions, and goals.

  • Bring structure to business requests, translate requirements into an analytical project approach, and lead projects through completion.

  • Delegate tasks and provide tactical and strategic guidance to peers.

  • Proactively identify opportunities within the business to contribute to its growth and success.

  • Participate in special projects and perform other duties as assigned.

Mentorship and Knowledge Sharing

  • Mentor and coach junior analysts to elevate technical and storytelling capabilities.

  • Foster a culture of continuous learning and innovation in analytics tools and methods.

  • Proactively expand knowledge of business and analytics, share best practices, and document them.

  • Serve as a subject matter expert for the team and the analytic organization.

Cross-Functional Collaboration

  • Partner with teams in Marketing, CXD, Engineering, and Finance to deliver integrated insights.

  • Participate in cross-divisional data projects and resolve operational challenges.


Qualifications

  • Experience: Over seven years in analytics, data science, or business intelligence.

  • Education: Bachelor's degree in a relevant field; master’s or PhD preferred.

  • Technical Skills: Proficiency in SQL, Tableau, Python, PySpark and cloud platforms like AWS and Snowflake.

  • Communication Skills: Strong skills in communication, presentation development, and stakeholder engagement.

  • Data Visualization: Experience with tools like Tableau and Power BI.

  • Marketing Knowledge: Strong understanding of marketing principles and strategies (e.g., A/B, multivariate, multi-armed bandit).

Special Factors

Sponsorship

Vanguard is not offering visa sponsorship for this position.

About Vanguard

At Vanguard, we don't just have a missionβ€”we're on a mission.

To work for the long-term financial wellbeing of our clients. To lead through product and services that transform our clients' lives. To learn and develop our skills as individuals and as a team. From Malvern to Melbourne, our mission drives us forward and inspires us to be our best.

How We Work

Vanguard has implemented a hybrid working model for the majority of our crew members, designed to capture the benefits of enhanced flexibility while enabling in-person learning, collaboration, and connection. We believe our mission-driven and highly collaborative culture is a critical enabler to support long-term client outcomes and enrich the employee experience.