Talencity logo

Copy Writer - B2B Marketing

Talencity
Contract
On-site
Toronto, Remote - Toronto, Canada

Marketing Creative Copywriter 

Location: Remote
Contract Duration: 1-Year Contract
Company: Our client, a leading B2B technology company, is seeking a talented Marketing Copywriter to join their dynamic team.

About the Role:

Our client is on an exciting growth trajectory and is looking for a creative and strategic Marketing Copywriter to craft compelling copy that generates leads, drives conversions, and builds powerful brand affinity.

In this role, you will become part of a collaborative team of seasoned writers and editors, contributing to innovative campaigns that deliver measurable business results. This is a fantastic opportunity to help shape our client's narrative while refining your skills among a team of passionate creatives.

Who You Are:

You are a versatile writer who thrives in a fast-paced environment, effortlessly balancing multiple projects and stakeholders. A natural collaborator, you enjoy digging into the details to develop creative that resonates with target audiences and meets strategic goals. You are a confident storyteller, adept at presenting ideas to senior leadership and incorporating feedback to elevate your work. You are quality-driven, efficient, and enjoy working with diverse, cross-functional teams.

Key Responsibilities:

  • Develop customer-centric, conversion-optimized copy for a variety of channels including video scripts, demand generation emails, campaign landing pages, and event collateral.
  • Transform complex product information into clear, persuasive, and audience-friendly messaging.
  • Interpret creative briefs and strategic direction to produce compelling copy concepts that align with campaign objectives (e.g., lead generation, event registration).
  • Collaborate with marketing partners to develop a wide range of high-impact materials.
  • Generate multiple creative iterations and strategic options for stakeholder review.
  • Present copy concepts and rationales to business leaders with confidence.
  • Manage multiple projects simultaneously, delivering polished, error-free work that adheres to brand guidelines, often under tight deadlines.
  • Conduct research on target buyer personas to better understand intent and inform messaging strategy.
  • Analyze and leverage performance data to continuously optimize copy and document best practices.

Qualifications & Experience:

  • +4 years of professional copywriting experience, with a strong preference for backgrounds in B2B and/or agency environments.
  • A proven portfolio demonstrating exceptional writing ability across various formats (please include 3 samples or links with your application).
  • Exceptional skills in writing, editing, and proofreading.
  • Demonstrated experience writing scripts for video.
  • Proven ability to thrive while managing multiple priorities in a dynamic setting.
  • A collaborative mindset, strong business acumen, and a dedicated work ethic.
  • Confidence in developing and presenting work to senior-level audiences.
  • A post-secondary degree is required.

How to Apply:

If you are a creative and strategic writer looking for your next challenge, we would love to hear from you. Please submit your application, including your portfolio or links to 3 writing samples to alex.chong@talencity.com