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Who We Are
Achievement House Cyber Charter School, headquartered in Exton, PA is a 100% online cyber charter school serving grades 7 through 12. We pride ourselves in being student focused with all that we do. We strive to provide a supportive and engaging environment for our students and staff daily.
Who We Are Seeking
Achievement House Cyber Charter School is seeking a Content Marketing Manager to shape how we tell our story across every platform, every format, and every stage of a prospective student's journey. This role owns the school's content strategy and day-to-day execution, ensuring every word we publish reflects our values, sparks curiosity, and helps families imagine a different kind of education built for today's world.
You’ll craft content that doesn’t just inform; it resonates. From blog posts and landing pages to emails and social campaigns, your writing will spotlight the voices that matter most: our students and their families. You’ll bring their stories to life and, in the process, help more families see Achievement House as a place where their students can thrive.
AI will be part of your toolkit and used thoughtfully to support brainstorming, editing, and efficiency, but the voice must always stay grounded in authenticity. This is about connection, not automation.
The ideal candidate is a self-starter who thrives in a creative, fast-paced environment. You know how to move from big-picture strategy to polished deliverables. You’re energized by collaboration but don’t need handholding. You ask thoughtful questions, seek out opportunities, and take pride in delivering work that builds trust and drives results.
The Content Marketing Manager will be responsible for:
- Develop and lead a comprehensive content strategy supporting brand awareness and student recruitment.
- Write and edit original content, including blog posts, articles, landing pages, email campaigns, social media copy, and other media assets.
- Maintain a consistent and compelling brand voice that resonates with students and their families across all platforms.
- Collaborate with creative, marketing, academic, and leadership teams to align messaging with school programs, initiatives, and seasonal priorities.
- Manage content for digital platforms, including HubSpot and WordPress, and ensure quality across all web and campaign materials.
- Plan and manage an editorial calendar that supports marketing campaigns and enrollment cycles.
- Use AI tools to support brainstorming, editing, and optimization without compromising brand voice or authenticity.
- Identify opportunities to improve how we engage and communicate with prospective students and families across the entire content journey.
- Create content that supports multi-channel campaigns, including search, social, print, and events.
- Apply SEO best practices and content performance data to improve reach and relevance over time.
- Analyze results, gather insights, and use findings to strengthen future content strategies.
- Attend and provide support during school-wide meetings, events, and activities.
- Proctor state and local assessments as warranted.
- Complete additional duties as needed.
Who You Will Report To: CEO
Position Type: Full-Time, 12-Month, Exempt position
What Skills and Knowledge You Can Bring
- Writes with clarity, purpose, and an understanding of tone, audience, and platform.
- Maintains high attention to detail and accuracy across all deliverables.
- Demonstrates strong project management and prioritization skills in a fast-paced setting.
- Works well across departments and welcomes input that improves the final product.
- Brings a deep understanding of how to connect with families and students through content.
- Proactively identifies opportunities to improve engagement and messaging across the student journey.
- Leverages technology and AI tools to enhance workflows and creative thinking while staying aligned with brand voice.
- Takes ownership of outcomes and continuously looks for ways to improve results.
- Adapts quickly to shifting needs and multiple projects in a dynamic, creative environment.
Education and Experience
- Bachelor's Degree in Communications, Journalism, Marketing, English, or related field.
- Demonstrated writing skills and campaign experience are essential.
- A minimum of five years of experience in content marketing, editorial, communications, or a related field.
- Strong portfolio of written content across formats, including long-form articles, email campaigns, landing pages, and social content.
- Proven ability to write effectively for student and parent audiences, ideally within the education or nonprofit sector.
- Experience using HubSpot and WordPress for content creation, campaign management, and performance tracking.
- Familiarity with AI content tools such as ChatGPT, Jasper, or GrammarlyGO, and the judgment to use them in a way that supports rather than defines content.
- Background in developing content for integrated marketing campaigns across digital and traditional channels.
- Familiarity with SEO tools and content performance analytics.
- A degree in communications, journalism, marketing, English, or a related field is helpful but not required. Demonstrated writing skills and campaign experience are essential.
- A portfolio is required and should showcase a clear understanding of storytelling, strategy, and writing that drives action while reflecting a consistent, human-centered voice.
Required Certificates/Clearances: Child abuse and criminal background clearances are required, including Act 168 Disclosure/Release. Must also complete Act 126 Mandated Reporter Training.
Where You'd Be Located
We are located in Exton, PA. This position will follow a hybrid schedule.
What We Have to Offer You
- Supportive and encouraging culture
- Work/life balance
- Competitive salary
- Medical and vision
- School paid benefits including,
- Dental
- Short-Term & Long-Term Disability
- Life and AD&D Insurance
- Employee Assistance Program
- PenServ Retirement Plan - we contribute 5%!
- Generous Paid Time Off (PTO) and Holidays
- Tuition reimbursement and professional development
- Career advancement opportunities
Achievement House Cyber Charter School provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
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