Career Development Center Student Marketing Coordinator
Elizabethtown College
On-site
Elizabethtown, Pennsylvania, United States
Job Description
RESPONSIBILITIES Meet monthly with Career Development Center professional staff to review and refine the marketing plan for the upcoming month. Develop a comprehensive marketing strategy each semester to promote events, programs, and career fairs across social media platforms, primarily Instagram. Design and produce engaging social media content, including graphics, posts, and videos, primarily for Instagram. Plan and manage a monthly social media calendar to ensure consistent and strategic content delivery. Collaborate with Career Peers to delegate content creation tasks and track progress. Attend and capture photos/videos at career events to create engaging recap content for social media as schedule allows. Assist with LinkedIn headshots as needed. Schedule and publish social media posts in alignment with marketing objectives. Draft and send email communications to promote events to current students, staff, faculty, and external partners. Ensure all marketing materials align with the Elizabethtown College branding guidelines and best practices. OTHER Other duties and responsibilities as assigned. SKILLS YOU WILL GAIN Equity and Inclusion – Values, respects, and learns from diverse cultures, races, ages, genders, sexual orientations, and religions. The individual demonstrates the ability to engage in anti-racist practices and engage equitably with people from different local and global cultures. Teamwork/Collaboration – Build collaborative relationships with team members and customers representing diverse cultures, races, ages, genders, religions, lifestyles, and viewpoints. The individual maintains positive relationships and shares responsibilities to meet office goals. Professionalism/Work Ethic – Demonstrate personal accountability and effective work habits, e.g., punctuality, working productively with others, managing time and workload, and understanding the impact of non-verbal communication on professional work image. The individual demonstrates integrity and ethical behavior, acts responsibly with the interests of the larger community in mind and can learn from their mistakes. Oral/Written Communications – Articulate thoughts and ideas clearly and effectively in written and oral forms to persons inside and outside of the organization. The individual develops verbal communication skills, is able to express ideas to others, and can write/edit memos, letters, and promotional materials clearly and effectively. Technology – Leverage existing digital technologies ethically and efficiently to solve problems, complete tasks, and accomplish goals. The individual demonstrates effective adaptability to new and emerging technologies. (# NOINDEED )
Required Qualifications
Strong understanding of Canva Understanding of social media marketing strategy Ability to preserve confidential information Strong organization skills and attention to detail Good interpersonal skills and desire to be a team player Exceptional customer service skills Excellent written/oral communication skills Proficiency with Microsoft Office suite
Work Schedule
To be determined based on student schedule. Hybrid schedule: some in-person and remote hours.
RESPONSIBILITIES Meet monthly with Career Development Center professional staff to review and refine the marketing plan for the upcoming month. Develop a comprehensive marketing strategy each semester to promote events, programs, and career fairs across social media platforms, primarily Instagram. Design and produce engaging social media content, including graphics, posts, and videos, primarily for Instagram. Plan and manage a monthly social media calendar to ensure consistent and strategic content delivery. Collaborate with Career Peers to delegate content creation tasks and track progress. Attend and capture photos/videos at career events to create engaging recap content for social media as schedule allows. Assist with LinkedIn headshots as needed. Schedule and publish social media posts in alignment with marketing objectives. Draft and send email communications to promote events to current students, staff, faculty, and external partners. Ensure all marketing materials align with the Elizabethtown College branding guidelines and best practices. OTHER Other duties and responsibilities as assigned. SKILLS YOU WILL GAIN Equity and Inclusion – Values, respects, and learns from diverse cultures, races, ages, genders, sexual orientations, and religions. The individual demonstrates the ability to engage in anti-racist practices and engage equitably with people from different local and global cultures. Teamwork/Collaboration – Build collaborative relationships with team members and customers representing diverse cultures, races, ages, genders, religions, lifestyles, and viewpoints. The individual maintains positive relationships and shares responsibilities to meet office goals. Professionalism/Work Ethic – Demonstrate personal accountability and effective work habits, e.g., punctuality, working productively with others, managing time and workload, and understanding the impact of non-verbal communication on professional work image. The individual demonstrates integrity and ethical behavior, acts responsibly with the interests of the larger community in mind and can learn from their mistakes. Oral/Written Communications – Articulate thoughts and ideas clearly and effectively in written and oral forms to persons inside and outside of the organization. The individual develops verbal communication skills, is able to express ideas to others, and can write/edit memos, letters, and promotional materials clearly and effectively. Technology – Leverage existing digital technologies ethically and efficiently to solve problems, complete tasks, and accomplish goals. The individual demonstrates effective adaptability to new and emerging technologies. (# NOINDEED )
Required Qualifications
Strong understanding of Canva Understanding of social media marketing strategy Ability to preserve confidential information Strong organization skills and attention to detail Good interpersonal skills and desire to be a team player Exceptional customer service skills Excellent written/oral communication skills Proficiency with Microsoft Office suite
Work Schedule
To be determined based on student schedule. Hybrid schedule: some in-person and remote hours.